The Pit & Pithy, an original Blog
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Marketing mavens, branding people, and creative pros, iImmerse yourself in compelling, personality-driven writing here to soothe your weary bones and revitalize your entrepreneurial energy, so that we all can βkeep on keepinβ onβ being visionaries, changemakers, and free-thinkers. π
Evangelizing courage the liberation we all need to opt outside the script we've been given.Β
Meet Anthony’s Cheesecake & Restaurant. Srsly.
They say “never meet your heroes” and I call bullshit. Because anyone who says that has never met Anthony Lauro. From a marketing perspective, that guy is my hero. Why? Because he is a living example of entrepreneurial...
- Owning your own voice isn’t enough; you must also have the courage to use it.
My heart goes out to people who are afraid to really own their own voice. I’ve been there. As a creative copywriter, I’ve made a career out of being the world’s most delightful Gen-X, ...
Why representation matters…. and not in the way you think.
Allow me to set your expectations, dear reader, right off the break. This is not an opinion/advice piece about diversity and inclusion. If you’re here on the Blog, you already know the value of variety in voices for...
Get the work you’re not entitled to.
It’s the audacity for me. There is no one I am rooting for with more fervor than brave souls pitching to people they have no business doing business with. If you’re a David-type, come sit by me. I’d wager that if we put our heads...
Leverage the joy of being an expert at something that turns you on—and the magic that happens when you teach it.
Oh Entrepreneurialism, is there anything you can’t do? I love it. Few things are as rewarding as earning money doing your thing your way on your own terms. Building a...
How to: Read between the lines.
There aren’t many ways I can craft this piece that don’t sound condescending asf. I can channel my most genuine Ms. Frizzle, but it’s all gonna sound ‘communication-’splainin’ to even the most humble amongst us. And...
The only way around deep fakes and empty promises is to show ‘em what’s real and raw.
In Ross Brand’s 100 Livestreaming & Digital Media Predictions Vol 4, me and 112 other industry people, content creators and small business owners answered the question: What lies ahead for...
A love letter to peer-to-peer stuff.
Week after week on the StreamLeader Report LIVE Panel show, Ross Brand, Claudia Santigo, and Rob Greenlee pontificate on today’s tech headlines…and I try like hell to keep up. After 25+ shows together, the TL;DR, IMHO is that the AI Takeover is...
Ooze the smooth soothe on Business in the Raw Season 1
For wildly adventurous entrepreneur-types who need to fully realize their creative self—in life and in business—Business in the Raw is the weekly one-hour show exclusive to 100TV that delivers one person’s journey to...
Drop those dope drupes.
Stoned Fruit is my baby and it represents my most seasoned creative endeavor to date.
Picture it. 1983. Suburban Pennsylvania. 13-year old me pouring over issues of Communication Arts while eating her Life Cereal. Mamma is a commercial artist and painter. Pappa is an...
With partnerships, pods, and bonded pairs.
I’ve got a huge brand crush on my local auto garage. I love to read their love notes in every service touch. The service reminder decal on my windshield tells me when I need to come back but adds “You rock!” Everyone from the front...
So, why are people stuck?
One of the most competent badass professionals sat across from me, her eyes brimming with tears. Her exhaustion was palatable. You could just FEEL how long she had been pushing that rock uphill. “I’ve never worked in a place where I could be myself before....