The Pit & Pithy, an original Blog

Ā 

Marketing mavens, branding people, and creative pros, iImmerse yourself in compelling, personality-driven writing here to soothe your weary bones and revitalize your entrepreneurial energy, so that we all can ā€˜keep on keepinā€™ onā€™ being visionaries, changemakers, and free-thinkers. šŸ™Œ

Evangelizing courage the liberation we all need to opt outside the script we've been given.Ā 

Social Success by the Slice best in brand entrepreneurial activism spiced advice

Meet Anthonyā€™s Cheesecake & Restaurant. Srsly.Ā 

They say ā€œnever meet your heroesā€ and I call bullshit. Because anyone who says that has never met Anthony Lauro. From a marketing perspective, that guy is my hero. Why? Because he is a living example of entrepreneurial embodiment. And the reason I eve...

Continue Reading...
9 Truths about the Unifying Experiences of Entrepreneurialism and the (Com)Passionate Pursuit of Professional and Personal Freedom entrepreneurial activism spiced advice

Ā 

  1. Owning your own voice isnā€™t enough; you must also have the courage to use it.

    My heart goes out to people who are afraid to really own their own voice. Iā€™ve been there. As a creative copywriter, Iā€™ve made a career out of being the worldā€™s most delightful Gen-X, high-masking Autistic Cyrano de Be...
Continue Reading...
 
Losers, Lost Souls, and Limited Opportunities entrepreneurial activism spiced advice

Why representation mattersā€¦. and not in the way you think.

Ā 

Allow me to set your expectations, dear reader, right off the break. This is not an opinion/advice piece about diversity and inclusion. If youā€™re here on the Blog, you already know the value of variety in voices for unbeatable brand buil...

Continue Reading...
 
The Magic of Punching Up entrepreneurial activism spiced advice

Get the work youā€™re not entitled to.Ā 

Itā€™s the audacity for me. There is no one I am rooting for with more fervor than brave souls pitching to people they have no business doing business with. If youā€™re a David-type, come sit by me. Iā€™d wager that if we put our heads together we could make Goliath ...

Continue Reading...
Scale Your Righteous Notions brand strategy entrepreneurial activism spiced advice

Leverage the joy of being an expert at something that turns you onā€”and the magic that happens when you teach it.

Oh Entrepreneurialism, is there anything you canā€™t do? I love it. Few things are as rewarding as earning money doing your thing your way on your own terms. Building a business may be th...

Continue Reading...
The Art of Active Listening āœļø šŸ§  entrepreneurial activism spiced advice

How to: ReadĀ between the lines.

There arenā€™t many ways I can craft this piece that donā€™t sound condescending asf. I can channel my most genuine Ms. Frizzle, but itā€™s all gonna sound ā€˜communication-ā€™splaininā€™ to even the most humble amongst us.Ā And yet, I am compelled to write about it, because acti...

Continue Reading...
Your POV Can Never Be Replicated āœļø šŸ§  brand strategy entrepreneurial activism spiced advice

The only way around deep fakes and empty promises is to show ā€˜em whatā€™s real and raw.

In Ross Brandā€™s 100 Livestreaming & Digital Media Predictions Vol 4, me and 112 other industry people, content creators and small business owners answered the question: What lies ahead for livestreaming and digita...

Continue Reading...
Learning is Lateral āœļø šŸ§  business in the raw entrepreneurial activism spiced advice

A love letter to peer-to-peer stuff.

Week after week on the StreamLeader Report LIVE Panel show, Ross Brand, Claudia Santigo, and Rob Greenlee pontificate on todayā€™s tech headlinesā€¦and I try like hell to keep up. After 25+ shows together, the TL;DR, IMHO is that the AI Takeover is real, and the peo...

Continue Reading...
 
Meet Janine, Entrepreneur in Residence | BitR šŸ“ŗ business in the raw entrepreneurial activism

Ooze the smooth soothe on Business in the Raw Season 1Ā 

For wildly adventurous entrepreneur-types who need to fully realize their creative selfā€”in life and in businessā€”Business in the Raw is the weekly one-hour show exclusive to 100TV that delivers one personā€™s journey to discover their authentic p...

Continue Reading...
Our Origin Story | šŸ‘ šŸ’ šŸ„‘ šŸ«’ šŸ„„ šŸ„­ entrepreneurial activism truth pudding

Drop those dope drupes.

Stoned Fruit is my baby and it represents my most seasoned creative endeavor to date.Ā 

Picture it. 1983. Suburban Pennsylvania. 13-year old me pouring over issues of Communication Arts while eating her Life Cereal. Mamma is a commercial artist and painter. Pappa is an Engli...

Continue Reading...
How to Double-Down on Your Network āœļø šŸ§  entrepreneurial activism spiced advice

With partnerships, pods, and bonded pairs.

Iā€™ve got a huge brand crush on my local auto garage.Ā I love to read their love notes in every service touch. The service reminder decal on my windshield tells me when I need to come back but adds ā€œYou rock!ā€ Everyone from the front desk guy to the mechanic...

Continue Reading...
The Horrendous Price of Not Being Yourself āœļø šŸ§  entrepreneurial activism spiced advice

So, why are people stuck?

One of the most competent badass professionals sat across from me, her eyes brimming with tears. Her exhaustion was palatable. You could just FEEL how long she had been pushing that rock uphill. ā€œIā€™ve never worked in a place where I could be myself before. Where I could ju...

Continue Reading...